In the online world, bounce rate is one of the more important metrics. It not only factors in search engine rankings, but also comes into play...
Facebook, the most popular social network on the planet, remains one of the most powerful promotion tools for many online business owners, who use the website...
There’s plenty to talk about Facebook these days. The online social network now has 1.32 billion monthly users, out of which 829 million log in every...
Testimonials. They are everywhere. Sales pages are filed with them, signup pages often have a couple. Some even sneak up a testimonial or two on the...
Features, benefits, value. A sales page usually revolves around these three elements. You use these to introduce your products or services to potential buyers, online and...
It is remarkable to think that social media advertising, at least as we know it, did not exist just a decade ago. But it is on...
Content marketing may be easier to dive in, but it is tricky to accurately measure the benefits it brings. Most of its advantages are intangible, for...
It took a long time coming, but Google has finally released the official mobile apps for Google Analytics, and they are available for download on the...
You already know this, but fact is that getting people to sign up for your email list is more than just slapping a shiny little opt...
We live in interesting times. In an age where there Internet is always available and accessible for many people. From connecting via dialup connections to having...
Ever seen those price tags that end with the digit 9? Sure you have! Around 60% of all retail prices end with this number. Why? Who...
The ever increasing number of social networking websites are enough to scare away people that are new to social marketing. Deciding on which site to use...
Venture a day in the online world, and one sure thing you will see are hashtags. They are everywhere on the social media landscape, and what...
Google has been steadily targeting the practice of guest blogging, and the idea has come under increased scrutiny in the past few months. The various Penguin...
With more than 3.6 billion email accounts, email continues to be the most affordable and measurable channel for promotion and marketing. However, using a small and...