Description
You will be part of a blended cross-functional team and tackle all aspects of the design process. Moving from insights to ideas, you will creatively solve complex problems, threading design and business thinking together to deliver inventive, durable and thoughtful solutions from concept to launch. In this role, you will need to apply conceptual thinking to create desirable and feasible digital solutions across multiple platforms, smartly bringing together user needs, business goals and technical realities.
You’ll utilize industry design standards and best practices to define and implement design criteria. You’ll apply user-centered design methodologies to ensure your ideas are based on customer needs and you’ll prepare research and testing, produce personas, map customer journeys and develop service blueprints for products and services. Effectively communicate research findings, conceptual ideas, detailed design and design rationale both verbally and visually. You’ll use a variety of methods to convey ideas and concepts (e.g. storyboards, wireframes, prototypes). You’ll use your narration and storytelling skills to bring member centric ideas to life and construct quick interactive prototypes with initial, low fidelity visual designs that illustrate UX/UI design that present a realistic feel of the intended experience.
You’ll be working closely with UX researchers, strategist and designers, business product owners, and digital to deliver breakthrough and highly connected member experiences and design-led innovation at scale and speed.
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