Description
Summary:
· Willingness to use company methodology, tools and templates
· Ability to synthesize information from stakeholder analysis and change impact assessments into a communications strategy and plan
· Ability to develop innovative, visually appealing communications content in an environment where email is over-used
· Must be able to modify message and vehicles to address multiple stakeholder groups and preferences
· Strong attention to detail when developing communications content. Must be able to understand audience needs, and be able to work within company branding guidelines.
· Very quick learner, who can work in an ever-changing environment and navigate a complex, matrixed organization.
· Experience leading or supporting the entire scope of communication activities for technology implementation that causes change for 3000+ employees in both systems used and processes.
· Strong technical skills in
· Microsoft Office (Excel, PowerPoint, Word)
· Adobe suite, video scribe, PonToon, or similar program
· Written, verbal and visual communication
· Building strong visual presentations
· Ability to analyze and synthesize quantitative and qualitative information
Primary Duties And Accountabilities:
1-The social media specialist provides day-to-day tactical social media assistance and supports the data-driven social strategy for Client. The position provides support for Client’s operating companies on governance, best practices, aligning editorial strategy, and content creation and amplification.
2-The position develops engaging, strategic, organic, and paid social media campaigns informed by internal metrics derived from marquee social media management platforms as well as industry metrics and industry metrics.
3-The position executes Client’s social media advertising, overseeing all social paid social media budget, vendors, and related development funding.
4- Work of the specialist includes supporting the integrated marketing communications programs and Client's overall reputation.
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