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Social Media Specialist

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Robert Half
Published
February 14, 2020
Location
MIDDLE CITY EAST, PA
Category
Job Type

Description

Ref ID: 03720-0011380114

Classification: Social Media Coordinator

Compensation: $40000.00 to $50000.00 yearly

TCG is assisting an innovative, full-service agency in the search for a Social Media Specialist. Executes creative and highly measurable social media programs and campaigns, including following an editorial calendar and creating supporting content. May also take existing company marketing materials and circulate them effectively in various social media channels. Requires in-depth knowledge and understanding of social media platforms (Facebook, Instagram, Twitter) and how they can be leveraged in different scenarios, and experience with online monitoring and measurement tools.

The right candidate should have excellent multitasking skills, a strong attention to detail and a creative mindset!

Responsibilities:
- Take complete ownership of top client's social media channels including Facebook, Instagram, and Twitter
- Manage, create and publish original, high quality, B2C content
- Collaborate with writers and designers to ensure content is informative and appealing
- Facilitate client communications (respond to posts, get likes and organize chats)
- Prepare weekly and monthly reports on web traffic and ROI Monitor user engagement and develop compelling and relevant responses and suggest content optimization

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