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Social Media Manager



Sinclair Broadcast Group
September 4, 2018
Job Type


Make your mark in Broadcasting and Digital Media. Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country!  Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees.  Whether you are an industry veteran or a just starting out, you can find it at Sinclair!  We are advancing the world of Broadcasting and we want YOU to join our winning team!

KATU-TV in Portland, Oregon is seeking an energetic, and creative Social Media Manager! In this role, you will coordinate with reporters in the field to build their stories throughout the day, ensuring web and social content is fresh and timely on our site and fits the speed needed to update online web content in today’s media landscape. 


  • Manage, innovate, engage with & interact with all our social media audiences
  • Write, create and edit content for all platforms
  • Produce social media videos and oversee live streaming efforts on Facebook Live and other emerging platforms
  • Execute strategies and tactics for social media audience growth
  • Analyze rundowns and work with broadcast news producers and web producers to coordinate on-air and digital products
  • Review web, mobile and social media analytics daily, weekly and monthly to optimize platform growth
  • Leverage CrowdTangle, Google analytics and other social listening tools to grow post engagement, following
  • Train and coach others on social media, web and mobile operations and best practices to engage viewers
  • Coordinating and leading social training sessions for talent
  • Coordinate with creative services director on station marketing initiatives, events and contest
  • Coordinate, recruit and curate user generated content on all platforms
  • Monitor web, social media and broadcast for promotable content for all platforms
  • Administrate KATU staff social media pages and official station accounts
  • Perform other duties as needed and as directed by management


  • Bachelor's degree or equivalent experience
  • At least 3+ years professional experience required


  • Advanced knowledge of social media platforms, i.e. Twitter, Facebook, Instagram
  • Web Publishing
  • Ability to perform multiple tasks in a fast-paced environment
  • Ability to form and maintain interpersonal relationships in a working environment
  • Ability to work with deadlines and high pressure
  • Schedule includes holidays, nights and weekends

 Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

Only registered members can apply for jobs.

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