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Social Media Copywriter

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Published
October 1, 2020
Location
New York, NY
Category
Job Type

Description

Our copywriters enjoy working in a fast paced
environment and loves the challenge of discovering what drives and moves
consumers. Our internal digital publishing team is searching for a passionate
and driven Creator that will collaborate with our internal creative team.

You are a creative writer who can articulate
their ideas in a variety of digital mediums. You are a social media expert and
have a passion for marketing. You enjoy keeping up with and consuming industry
news and platform trends. Most importantly, you are able to give and receive
constructive feedback and keep positivity at all times. You are excited about
bringing ideas to life.

Essential Functions

  • The Manager, Editorial Voice will play a vital
    role in bringing social creative to life and will work closely with creative
    partners across the company as well as the publishing teams Creative Director
    & Art Directors

  • The primary role of this Manager, Editorial
    Voice will be to concept, and ultimately execute creative writing that helps
    break-through in-feed and across platforms

  • This role requires someone who is passionate
    about creating and defines what a “maker” truly is

  • You will be responsible for creating and
    concepting engaging social media copy and ideas for the Macy’s brand

  • You are a skillful writer as well a seasoned
    ideator

  • You create engaging creative content on a variety of digital media
    platforms independently

Skills

  • Proven experience crafting and implementing engaging creative concepts
    across major social media platforms. (FB, IG, TW, Pinterest, etc.)
  • You have experience in content creation formats (Adobe Premiere, After
    Effects, Adobe Creative Suite & design templates in Canva or Google docs,
    sheets, slides, TikTok, IG, FB live, etc.)

  • You lead an appropriate level of craft

  • You have the ability to get a team excited about your ideas

  • Confident providing direction during on-set productions

  • You have the ability to multi-task naturally without compromising
    quality or craft to effectively meet the demands of multiple productions

  • You understand the difference between a creative idea and tactical
    execution. You are an expert at producing both

  • Consistently up to date with trends & culture while growing personal
    copy skills/craft 

  • You have a passion for marketing and are eager to make content that
    creates engagement

  • You have a positive personality that will bring an added level of
    excitement to your creative ideas and the overall team

  • You are able to give valuable and actionable feedback and mentor junior
    writers

  • You are an expert of industry best practices on all digital platforms

Qualifications:

  • Previous experience in an agency or fashion brand preferred

  • Experience in Social Media required

  • Have a portfolio with detailed descriptions of what your specific role
    was

  • Years of Experience: 4+ years

  • Bachelor’s Degree Required  

Reporting
Structure:

Position Reports to Social Publishing Creative Director

Apply
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