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SEO Specialist

Published

on

The Creative Group
Published
October 13, 2018
Location
Phoenix, AZ
Category
SEO  
Job Type

Description

Ref ID: 00210-9501548139

Classification: Social Media

Compensation: $60,000.00 to $70,000.00 per year

The Creative Group is looking for an exceptional SEO Specialist to join our client on a fulltime basis. The SEO Specialist is responsible for managing all search engine optimization and marketing activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. This position is also responsible for managing all SEM campaigns on Google, Yahoo and Bing to maximize ROI. ESSENTIAL DUTIES/RESPONSIBILITIES/FUNCTIONS: ? Responsible to create google adword, email and web marketing campaigns; develop and manage independently, without oversight. ? Work collaboratively with Digital Marketing team to execute content marketing strategy. ? Work with multiple owners of particular content to revise, measure and ensure consistent, accurate content. ? Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns. ? Track, report, and analyze website analytics and PPC initiatives and campaigns. ? Manage campaign expenses, staying on budget, estimating monthly costs and reconcile discrepancies. ? Optimize copy and landing pages for search engine marketing. ? Perform ongoing keyword discovery, expansion and optimization. ? Research and implement search engine optimization recommendations. ? Research and analyze competitor advertising links. ? Develop and implement link building strategy. ? Work with the Marketing and Web teams to ensure SEO best practices are properly implemented on newly developed code. ? Work with the Marketing team to drive SEO in content creation and content programming. ? Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. ? Perform ongoing keyword research including discovery and expansion of keyword opportunities. ? Research and implement content recommendations for organic SEO success. ? Work cooperatively with co-workers and supervisors. ? Maintain regular and punctual attendance to work. ? All other duties as assigned. ***PLEASE SEND RESUME [Click Here to Email Your Resumé]***

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