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Senior SEO/SEM

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on

Robert Half
Published
February 13, 2020
Location
Miami, FL
Category
SEO  
Job Type

Description

Ref ID: 01020-9502462606

Classification: Senior SEO/SEM

Compensation: $80000.00 to $90000.00 yearly

If you are interested in this position, please email your resume to [Click Here to Email Your Resumé]

A client of ours is searching for a candidate to be responsible for the following:

• Implement SEO and paid advertising strategies for each brand.
• Research and identify target keywords and implement them within the content and paid advertising campaigns.
• Content creation and optimization for websites, blogs, and other digital platforms as required.
• Collect and analyze data, research competitors and identify trends in order to achieve maximum ROI for paid search campaigns.
• Set up and manage PPC/CPC, remarketing, and social media advertising campaigns.
• Monitor and report on KPI's, using Google Analytics, AdWords and social insight tools.
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Monitor redirects, click rate, bounce rate, and other KPIs
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with marketing teams to drive SEO in content creation and content programming
• Stay up to date with the latest SEO and digital marketing latest trends and best practices

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