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Product Marketing Content Manager

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on

Kforce Technology
Published
February 17, 2021
Location
Fishers, IN
Category
Blog  
Job Type

Description

RESPONSIBILITIES:

Kforce has a client in Fishers, IN that is seeking a remote Product Marketing Content Manager.

What You'll Do:

  • Develop content for marketing initiatives including new product introductions, digital marketing and email campaigns, and channel marketing programs and promotions
  • Strengthen the value propositions of product line solutions through innovative storytelling
  • Author content for sales enablement such as emails, blog posts, web pages, case studies, presentations, spec sheets, brochures, webinars and more
  • Create marketing materials and supporting content for trade shows and events
  • Maintain sustaining brand marketing activities including website upkeep, product branding, lifecycle communications, packaging, and trademarks
  • Reconcile and track detailed monthly expenses to approved budget
  • Optimize content and ensure consistent use of branding guidelines
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