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Marketing – Social Media & Communications



Career Opportunities at Nelson
April 12, 2019
Petaluma, CA
Job Type


Job Number: 2133262

Marketing - Social Media & Communications Coordinator

Leading consumer products company founded on innovation and best in class service is looking for a Social Media and Communications Coordinator to join their growing team!

Compensation: To $68K plus terrific benefits and opportunity for growth.

Location: Petaluma

Under the coordination of the Communications Manager, the candidate will actively promote the brands in social channels and digital environment; actively participate in deploying marketing campaigns and digital content creation, fostering the dialogue with passionate imaging communities, leveraging brand visibility and building community engagement.


  • Schedule and publish social content in alignment with predetermined editorial calendars
  • Set up ads and promoted posts in Facebook Business Manager
  • Maintain existing working relationships with social media influencers and ambassadors and find new people to collaborate with
  • Keep apprised of social media trends and communicate with team to update strategy accordingly (ex. trending hashtags, new functionalities, etc.)
  • Stay on top of brand's social analytics and be able to create reports and provide explanations as needed
  • Provide competitor research and market insights showing best practices across industries and update our company social strategies accordingly
  • Regularly perform social media listening and auditing, analyzing other brands traffic and engagement metrics
  • Set up and optimize company pages within each platform to increase the visibility of company's social content
  • Draft monthly email marketing communications for both internal and external audiences
  • Execute PR strategy promoting brands within the US market via media and event outreach, product review opportunities, monthly monitoring and reporting


  • 1-2 years hands-on experience in communications and managing commercial social media accounts (Facebook, Instagram, YouTube, Twitter, Vimeo)
  • Knowledge of online marketing and good understanding of major marketing channels
  • Working knowledge of Hootsuite and Facebook Business Manager a plus
  • Understanding of social media analytics and ability to explain what the data means in simple terms a plus
  • Working knowledge of WordPress, ability to support brand blog posts
  • Excellent writing, editing (photo/video/text), presentation (PPT) and communication skills
  • Experience with email marketing platforms like MailChimp or Bronto
  • Basic knowledge of Photoshop and visual design programs
  • Ability to quickly adapt to changes in plans and strategies
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability

About Nelson:

For more than 45 years, we've been passionate about helping people find jobs they love - rewarding jobs that further career goals. At Nelson, we partner with companies that have outstanding reputations. Working with innovative startups to Fortune 500 companies, our skilled recruiters have access to opportunities beyond what you can find on your own. With Nelson, you'll get the most out of your career. Together, we'll set career goals and find you a position where your skills shine. For a full listing of jobs, go to: and click "Find Work."

Only registered members can apply for jobs.

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