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Manager Marketing

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Kforce Technology
Published
July 31, 2020
Location
Reynoldsburg, OH
Category
SEO  
Job Type

Description

RESPONSIBILITIES:

Kforce has a client in search of a Manager Marketing in Reynoldsburg, OH.

Summary:
The candidate will manage paid search advertising and natural search engine optimization (SEO). They will drive advancement in marketing capabilities, evangelize SEO opportunities, optimize customer engagement, and deliver effective results against key business objectives for the company brands.

Key Tasks:

  • Manage planning, execution, and analysis of paid search and SEO programs and campaigns
  • Create search marketing plans supporting brand and customer marketing strategies
  • Manage multi-million-dollar budget and relationships with agencies, vendors, and publishers
  • Oversee team of internal and external resources in day-to-day optimization of paid search advertising
  • Collaborate with cross-functional teams to implement SEO best practices, execute day-to-day tactical website updates, and drive growth by following the SEO roadmap
  • Develop insights and actions based on qualitative and quantitative analytics
  • Stay current on the latest digital marketing trends, identify new and emerging search marketing opportunities, and influence innovation
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