Description
Ref ID: 03200-0011648046
Classification: Director of Social Media
Compensation: DOE
The Creative Group is currently looking for a Director of Social Meda for a direct-hire opportunity.
This is a remote opportunity but does require east coast working hours.
Strategize and execute social media programs from always-on to innovative first-to-market initiatives
o Monitor trends and innovation across social media platforms
o Build and implement strategy for our new category brands’ main social handles across all platforms
o Collaborate with the internal teams including eCommerce, sponsorships, CRM, and category to support their respective missions through content with consistent and relevant brand voice
o Drive the overarching social strategy across the paid, earned, managed & owned outputs, in collaboration with the media & public relations teams
o Develop clear & efficient content pipelines connected to each of our brands’ programs
Lead & evolve social media processes and success measurement
o Review, maintain and evolve social media standards & share best-practices globally
o Drive rules of engagement for working with internal teams that require social media support
o Monitor trends and innovation across social media platforms; investigate and evaluate tools and services against business goals
o Advance strategies to convert social reach into engaging experiences
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