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Digital / Online Marketing Manager

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Published
November 11, 2020
Location
Anaheim, CA
Category
Job Type

Description

·       Execute media across the breadth digital media marketing - including but not limited to display, video, social media, connected tv, email and influencer/endorsement

·       Oversee direct media relationships across various channels to ensure alignment in objectives between internal, agency and media partners

·       Manage the Creative Request process. Partner with internal and Agency Creative Services for the development and delivery of assets to hit campaign launch dates. Assist in defining creative and messaging strategy for marketing assets to support media

·       Support the spend and invoice management process for the digital media team

·       Manage Media, Audience and Landing Page testing calendar

·       Collaborate with Media Agencies to hit subscription, revenue, cost-of-acquisition and LTV goals.

·       Report on campaign performance & analytics and distribute to team & key stakeholders

·       Assist on ad operations projects (working with team to set-up and test tags, data projects involving coordination with multiple teams – both internal and external etc.)

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