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Digital Marketing Specialist

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on

Robert Half
Published
February 2, 2021
Location
Hudson, OH
Category
Blog  
Job Type

Description

Ref ID: 03340-0011683098

Classification: Digital Marketing Specialist

Compensation: DOE

The Creative Group is partnering with a growing B2B agency in need of a Digital Marketing Specialist. The ideal candidate will be collaborative, self-motivated, and have a passion for Digital Marketing. This positive is based out of Northeast Ohio and will be a hybrid, on-site position in Summer 2021.

An ideal candidate will have experience in both creating content and executing digital campaigns.

Responsibilities:

• Create and write digital marketing campaigns for email, social email, and other channels.

• Follow brand guidelines and voice for client and brand personas

• Coordinate the publishing of social media posts, email execution, blog, press releases, and more.

• Manage campaigns and supporting marketing automation platforms for the agency’s various accounts

• Assist in standardizing the implementation of digital marketing tactics across the agency

• Monitor ROI and KPIs reports

• Provide client questions about marketing automation

• Bring best practice ideas, trends, and insights to the agency for improving technology implementations

• Other digital marketing and administrative tasks may be assigned

Qualifications:

• Familiarity with email tools such as Constant Contact, Mailchimp, etc.

• Full certification from HubSpot or other Marketing Automation platforms

• Expert analytical and project management skills

• Have the ability to multitask and perform under pressure

• Excellent verbal and written communication skills

• BS degree in Communications, Marketing, Digital media or other related fields

• PPC, Google Analytics, and/or social media experience a plus

• Working knowledge of HTML, CSS experience a plus

• At least 2-3 years of digital marketing experience

Apply
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