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Digital Marketing Manager

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HumCap Recruiting
Published
November 17, 2020
Location
Dallas, TX
Category
Job Type

Description

Do you have experience managing Pay-Per-Click campaigns with Google Ads? Do you have high attention to detail? Then the PPC Manager opening may be for you!

Our client in North Dallas is searching for a PPC Manager to join their Digital Marketing team full time. The PPC Manager will oversee the search engine marketing strategy for both paid and organic search.

You will join a team of two other digital marketing individuals who oversee radio, TV ads, and social media. This is a new position as an external agency has managed the PPC campaigns up to this point. Our client wants to bring this role in house for continuity. This is a full time in office position with benefits.

Roles:

• Work with the CEO to formulate effective paid search strategies

• Oversee Google AdWords account 

• Understand keyword selection for target audience

• Write grammatically correct and attractive copy for Google Ads

• Maintain partnerships with PPC ad platforms and vendors

• Review all marketing materials for compliance to company and industry standards

• Provide additional marketing support as needed to associates, both local and remote

Required skills:

• Bachelor’s degree preferred

• 3-5 years of PPC experience with Google Ads

• SEM and SEO experience

• Proactive and a great communicator  

• Strong grammar and writing skills 

• High attention to detail

Apply
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