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Digital Marketing Manager

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Robert Half
Published
September 3, 2020
Location
Bedford, NH
Category
Job Type

Description

Ref ID: 02100-0011544634

Classification: Digital Marketing Manager

Compensation: $65000.00 to $75000.00 yearly

If you're looking to be placed with one of The Creative Group's clients, you should apply for this Digital Marketing Manager position. There is an opening for experienced, knowledgeable Digital Marketing Managers who understand the ins and outs of marketing strategy, analysis, and campaign execution. If you can make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line, you should apply. As the Digital Marketing Manager, you will get the opportunity to manage digital improvement initiatives and participate in digital transformation efforts. Are you someone who has a customer-first mindset and can enhance online customer experiences, implement marketing technology solutions, and follow inbound marketing practices? Are you hoping to make a memorable impact? You might be right for this job if you have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This full-time employment opportunity is based in the Bedford, New Hampshire area.

Your responsibilities in this role

- Dispatch clear communications to the customer that are applicable to their needs and life stage

- Supervise a team of digital specialists as well as direct the digital strategy

- Process take up of products/services through new channels to fall in line with business objectives

- Safeguard that the CRM plan is executed within the agreed time and within budget

- Evolve, launch, constitute, and oversee long-term digital marketing campaigns and also spearhead short-term advertising and marketing solutions

- Aid product and operational teams to identify key opportunities to upgrade the customer journey & experience

- Manage weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

- Inspire more insight and analysis into the effectiveness of CRM initiatives

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