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Digital Marketing Manager

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The Creative Group
Published
December 8, 2018
Location
Glenview, IL
Category
Job Type

Description

Ref ID: 02940-0010757170

Classification: Mktg/Comm Manager

Compensation: DOE

? Collaborate with key stakeholders to develop digital strategies and tactics to achieve business objectives ? Establish and implement guidelines, leveraging best practices, for marketing automation, across email marketing, nurture programs, landing pages, and web forms ? Provide maintenance support for the corporate website, including content management and email optimization, lead/demand generation, and web analytics ? Measure the effectiveness of digital marketing efforts regularly analyzing and creating actionable reporting on all digital marketing initiatives to continuously optimize overall online mix and performance

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