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Digital Marketing Analyst

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The Creative Group
Published
September 14, 2018
Location
Dallas, TX
Category
Job Type

Description

Ref ID: 04010-9501489873

Classification: Mktg/Comm Specialist

Compensation: $35.00 to $40.00 per hour

Digital Marketing Analyst The Creative Group (TCG) is looking for a Digital Marketing Analyst for a project in Downtown Dallas! The Digital Marketing Analyst will be responsible for: ? Reviewing existing tagging setups to implement cross-account standardizations (e.g., applying filters and ad tracking code across all relevant accounts) ? Debugging analytics tagging implementations and reporting on gaps in expected results vs. observed results ? Working with project owners and developers to maintain a rolling list of upcoming development changes that will effect current tracking capabilities in order to pre-empt downtime ? Attending meetings, recording notes on tagging needs and developmental impacts to tracking ? Creating documentation to socialize to teams regarding tracking, testing, etc. ? Assisting in creating reporting dashboards in Adobe and Google

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