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Digital Communications and Marketing Specialist

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Catholic Charities of the Archdiocese of Washington
Published
September 5, 2020
Location
Washington, DC
Category
Blog  
Job Type

Description

COMPANY OVERVIEW: Catholic Charities is the social ministry outreach of the Archdiocese of Washington. We believe in strengthening the lives of all in need by giving help that empowers and hope that lasts. Catholic Charities works to create a world in which every person is cherished, regardless of individual limitations, and strengthened in the use of personal gifts in order to reach his or her full potential as a valued member of the community. We are looking for exceptional people who share our vision and values.

Inspiring Hope. Building Futures.

JOB SUMMARY: The Digital Communications and Marketing Specialist is responsible for the development, management, and growth of the Agency’s digital presence.  The position creates, monitors, manages  and develops the Agency’s digital presence, including website, e-mail communications, e-newsletters and digital advertising.  The Digital Communications and Marketing Specialist serves as the point person and implementor for all digital communications needs.

ESSENTIAL DUTIES and RESPONSIBILITIES:

• Work  collaboratively within integrated development and communications department to develop messaging and increase visibility through digital and traditional marketing and communications.
• Develop multimedia content and maintain the Agency’s  website and digital presence, including generating visual content for campaigns, online features and social media posts; digitizing materials such as the annual report; and designing advertisements.
• Track, interpret, and provide regular reports on web and social analytics and provide metrics for regular internal reports.
• Develop and update design templates for digital and print collateral (emails, invitations, infographics, e-newsletters, etc.) to create ease of use for internal partners, and brand cohesion for external users.
• Provide digital support for internal communications and the web presence of organization’s programs through templated web pages.

EDUCATION and EXPERIENCE:

•  Bachelor’s degree in graphic design, digital marketing, communications or journalism.
•  3 years of experience in digital, traditional marketing and communications.
•  Experience developing story ideas for blogs, drafting blog posts and posting and promoting content.
•  Track record of developing innovative strategies that reach target audiences.
•  Experience writing for the web, social networking for an organization (i.e. - Facebook, Twitter, YouTube) and developing and articulating a clear brand voice.

SKILLS and COMPETENCIES:

•  Web publishing skills (WordPress) and experience with website analytics tools.
•   Knowledge of desktop/graphic publishing, database and relevant software packages: Microsoft Office, Adobe Creative Suite (Acrobat, InDesign, Photoshop, etc.), as well as proven ability to develop online design and design for print materials such as reports, pamphlets, advertising and brochures.
•  Writing and editing skills.

#CB

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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