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Analyst, Digital Marketing

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Kforce Finance and Accounting
Published
December 31, 2020
Location
Reynoldsburg, OH
Category
Job Type

Description

RESPONSIBILITIES:

Kforce has a client that is seeking a Analyst, Digital Marketing in Reynoldsburg, OH.

Essential Duties:

  • Oversee execution of digital media programs and campaigns
  • Interpret customer acquisition and retention strategies, communicate expectations with cross-functional partners, manage deliverables, and ensure deadlines are met
  • Partner with channel leads and cross-functional partners to help develop strategies and execute programs to innovate and grow digital marketing to drive omnichannel customer acquisition and demand generation for our digital and brick-and-mortar stores
  • Collaborate effectively with cross-functional partners as well as third-party vendors throughout the execution of each campaign or project
  • Provide analysis and insight on digital media program and campaign performance
  • Make recommendations to the team around strategy and approach
  • Assist in the creation of digital media reports including weekly dashboard reports, campaign reports, and seasonal reports
  • Stay current on the latest digital marketing trends and influence innovation
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